Ramsha Noaman is an architect and interior designer based in Lahore, Pakistan. Through her studio, Atelier Design by Ramsha, and the Upwork platform, she partners with clients across the globe who connect with her goal of creating spaces that feel “soulful and balanced.” Whether it’s working on cozy residential interiors or commercial interiors, visualization is her favorite stage—the part of the process where her design ideas gain mood, depth, and story. To convey both function and feeling, Ramsha relies on V-Ray for SketchUp. “I love seeing ideas come to life before they’re built,” she says. “And that’s where V-Ray became such an important tool for…
Author: Mariam
SketchUp Official recently chatted with Michael Kanoza, a product graphics analyst in the special visual collaboration department (how’s that for a job title!) about how Steelcase stays ahead of workplace trends to create spaces that help people work, learn, and heal. Steelcase was established in 1912. Their first patent was for a metal wastebasket; replacing wicker with steel was a lifesaving innovation at that time in crowded cities where fires spread quickly. Since then, the company established roots as a top office furniture manufacturer. Though, they aren’t just any furniture manufacturer. Steelcase differentiates itself with its deep knowledge in the commercial interiors…
Sotaro Yoshikawa, who grew up watching his father, a master carpenter, talks about how he used SketchUp in an unprecedented project to “realize a client’s dream tower. He shares his passion for preserving temples that serve as a “source of spiritual comfort”. What made you enter the world of shrine and temple architecture? My father, Sukeyo Yoshikawa is a master carpenter for palace and shrines, and I grew up watching him and going to construction sites with him, learning carpentry little by little. I think it was a natural choice for me to become a palace and shrine carpenter. My…
Australian-based interior designer Sarah Amos shows us how she “bridges the gap” for clients between their vision and the complete project. Tell us about yourself and how you got into design. I worked in property styling for four years doing staging and hands-on styling work. I was in and out of several properties daily, so I learned a lot about house styles and layouts. Before that, I studied interior design and started learning SketchUp in one of the course modules. In 2020, I started working for myself. That happened organically due to COVID, and it evolved through Instagram. It only…
Explore V-Ray 7’s cutting-edge technology, which introduces powerful new features and enhancements that will transform your creative process. The wait is over, V-Ray 7 for 3ds Max is here! The release makes the visualization workflow faster, more immersive, and highly intuitive, giving artists the tools they need to meet tight deadlines without compromising quality. V-Ray 7 introduces support for rendering Gaussian splats, upgraded creative controls in the VFB, advanced scattering options, and more accurate lighting, as well as an expanding library of assets in the Chaos Cosmos library, including asset variants. Additionally, V-Ray GPU optimizations make rendering more memory-efficient and faster, with added support for…
Renowned UK-based art director Luke Whitelock shares how workflows typically employed by architects help him create movie sets for some of the biggest studios in the film industry. If you’ve watched any Disney, Marvel, or Warner Bros movies, you’ve probably seen Luke Whitelock’s set design skills in action. He’s best known for his work on Avengers: Infinity War and Inception — movies that film school students will study for years to come. Much consideration goes into producing the sets for these visual masterpieces. Luke combines unique tools like iPad and sci-fi kitbashing to streamline his workflow and spark unusual geometric combinations for his craft. …
Architect Alberto Beitia shares how he models on iPad to quickly visualize and communicate design intent for residential projects. Alberto Beitia’s beautiful renderings and iPad modeling videos — set to a catchy soundtrack — have garnered a wide following on Instagram. Based in Chile, he specializes in residential architecture, with projects ranging from master plans for large subdivisions to high-end, personalized modern homes. Alberto shares with us how he transitioned his conceptual design workflow fully to iPad, letting him create with more flexibility and communicate with his residential clients quickly. Your residential design style is quite unique. Can you tell…
The kitchen is not just a place for cooking; it’s the heart of the home, where technology meets tradition. Learn how V-Ray can turn up the heat on your designs. Creating realistic kitchen renderings is a crucial step in the design process, offering both clients and interior designers a window into the potential of their dream kitchen that no floor plan can deliver. Through high-quality, photorealistic 3D renderings, clients can visualize the final design during the design process, enabling informed decisions about the physical space that will align with their vision and requirements. Introducing V-Ray: the art of photorealistic renderings…
Senior Applications Engineer, William Arkle, shares how his company TGW, an international provider of warehouse automation solutions, uses SketchUp to reduce their time from idea to working layout by 80%. Stingray Shuttle Storage System in SketchUp. William’s role as a senior applications engineer is to use data analysis and in-depth conversations with stakeholders to create a physical layout of an automated warehouse system. He designs the system, ensuring it meets the customer’s needs and fits in their space before providing a detailed cost breakdown. Once the contract is signed, he hands the client to the engineering and realization teams. This…
This article was originally published in Vietnamese by Konia Group, one of SketchUp’s distributing partners. Located in a small alley in the coastal city of Nha Trang, Yen Garden’s restaurant and grounds give visitors a sense of peace in the otherwise lively coastal city. Impressed with the artistic beauty of Yen Garden, Konia Group reached out to the restaurant’s designer, Duy Tung, about the design process. Tell us a little about yourself and your practice. Duy Tung studied interior design at Van Lang University. After graduating with honors, he became a freelancer and later built his own company, B. Concept. The company is based…
